Otago Polytechnic

BUSINESS

Sale & Marketing

You will learn how to advertise and market a product through digital and print channels. Our qualifications prepare you with digital marketing knowledge, planning market strategy, and managing customer query.

 

CAREER OUTCOMES

Learners will develop skills in consumer behavioural analysis and applied marketing campaigns. Employment opportunities include Sales and Marketing Manager Managers, Sales Representative, Marketing Specialist, Copywriter, Account Coordinator, Advertising Manager, Marketing Promotions Specialist, Media Planning Assistant, Customer relationships, or Project Manager.

Learners may need higher levels of study for progressing into some speciality career roles. Learn more about the NZ qualification level.

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CERTIFICATE

New Zealand Certificate in Study and Career Preparation (Level 4) Business context

  • Dunedin and Auckland (international students only)
  • Dunedin: One semester full-time; Auckland: 17 weeks full-time
  • Level 4
  • Starts Dunedin: February and July; Auckland: January, March, June, August and October
  • Apply until start date

Want to gain the skills needed for higher level learning? This Certificate will teach you what is needed for diploma- and degree-level study in a business context. Successful completion will guarantee you entry into the New Zealand Diploma in Business (Level 5), New Zealand Diploma in Tourism and Travel (Level 5) or the Bachelor of Applied Management as long as you meet the stated English Language requirements for the specific programme,

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DIPLOMA

New Zealand Diploma in Business (Marketing and Sales) (Level 5)

  • Online
  • 36 weeks full-time | 72 weeks part-time
  • Level 5
  • Starts monthly
  • Apply anytime

Graduates of this course will have the skills and knowledge to be employed in a variety of business entities in marketing and sales entry-level roles, such as: marketing assistant, junior account manager, sales representative, digital marketing assistant. They may also be able to contribute to community groups in volunteer marketing and sales functions.

New Zealand Diploma in Business (Project Management) (Level 5)

  • Online
  • 36 weeks full-time | 72 weeks part-time
  • Level 5
  • Starts monthly
  • Apply anytime

Do you want a career in project management? Enrol in this fully-online qualification and gain the skills and knowledge you'll need to successfully manage projects from the initial planning stage through to completion.

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BACHELOR

Bachelor of Applied Management

  • Dunedin or Auckland (international students only)
  • Three years full-time*
  • Level 7
  • Starts Dunedin: February and July; Auckland: January, March, June, August and October
  • Apply until start date (Dunedin); anytime (Auckland)

Develop fundamental management understanding and skills that will allow you to work in a range of management roles. This is a fantastic opportunity to gain a well-respected business degree as this programme has industry experiences at its centre. A Capable NZ option is available for those with relevant work experience and in Dunedin you can specialise in up to two majors from your second year.

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GRADUATE CERTIFICATE & DIPLOMA

Graduate Diploma in Business Transformation and Change

  • Dunedin
  • One year full-time*
  • Level 7
  • Starts February
  • Apply until start date

This one-year programme is useful for people who want to develop the skills and tools to analyse and respond to challenging industry environments or who want a career in change management. Successful graduates will be able to read the current business climate and think on their feet to create actionable strategies for businesses to increase their profits/commercial sustainability. A 200-hour practical industry project will enable you to develop important industry and business connections.

Graduate Diploma in Professional Practice

  • Throughout New Zealand
  • One year full-time
  • Level 7
  • Starts Flexible
  • Apply anytime

Are you ready to advance your career through a graduate qualification? Are you an experienced professional facing interesting challenges in your workplace? Professional practice is all about you, and your work context. This qualification allows you to identify a challenge or goal in your work environment. You can then research and define this issue, develop an approach for resolving it, and implement processes to achieve your desired outcomes.

Graduate Diploma in Sales and Marketing

  • Dunedin; Auckland (international students only)
  • One year full-time (part-time options available in Dunedin only)
  • Level 7
  • Starts February (Dunedin); January, March, May, August or October (Auckland)
  • Apply until start date (Dunedin); anytime (Auckland)

Sales and marketing staff are imperative for businesses to grow therefore employment opportunities in this industry are high. Gain the marketing and sales skills required for today's competitive business environment with this Graduate Diploma. Benefit from the guidance and support of highly experienced teachers who will provide you with real-world skills and apply your learning in a practical industry project.

Graduate Diploma in Strategic Management

  • Dunedin
  • One year full-time; part-time options
  • Level 7
  • Starts February
  • Apply until start date

Ideal for people from a variety of different work backgrounds who want to upskill and gain a targeted management qualification without having to complete a full degree. Learn how to analyse the strategic environment in which businesses operate and how to respond appropriately, and undertake a practical industry project. This qualification could lead to future employment as a manager, director or organisational leader across government departments, NGO’s or private sector companies.

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POSTGRADUATE

Doctor of Professional Practice

  • Throughout New Zealand
  • Three years full-time (up to seven years part-time)
  • Level 9 - 10
  • Starts Flexible
  • Apply anytime

Are you an advanced practitioner who is ready to achieve a doctoral qualification while making a significant contribution to their organisation, hapū, iwi, community or professional area? The DPP captures emergent knowledge relevant to the candidate’s work and relevant for work contexts, integrating work-based knowledge with disciplinary knowledge to create new knowledge.

Master of Professional Practice

  • Throughout New Zealand
  • 18 months full-time
  • Level 9
  • Starts Flexible
  • Apply anytime

Are you ready to advance your career through postgraduate education? Are you an experienced professional facing interesting challenges in your workplace? In a liberating approach to education, this postgraduate programme supports your ambitions by focusing on your development and work innovation goals. These real-life aims are directly used as the basis for your learning.

Postgraduate Diploma in Applied Management

  • Auckland (international students only)
  • One year
  • Level 8
  • Starts January, March, June, August and October
  • Apply now

Majoring in Business Management, this qualification will enable you to extend and deepen your knowledge and understanding of current management capabilities and issues through experiential learning strategies and reflective practice. This qualification is only available to international students.